Presentations

Creating Good Presentations

1. Adjust to the frequency of your audience so that the message resonates deeply. The audience will then display self-organizing behaviour.

2. Has a clear beginning, middle and end

3. Has identifiable inherent structure

4. The first plot point is an incident that captures the audience’s intrigue and interest

5. The audience is the hero in your story. The aim is to get the audience to overcome the reluctance to change, and enter the world you are presenting.

Familiar content is comforting, oppositional content is stimulating, combined these produce forward movement.